Below I describe the Sourcing at Magic apparel trade show and the two most popular garment trade shows in Vietnam. Since 2012 I have been exhibiting and built up a strong network as well as exhibitor know-how. My best advice is to go to a show with sample in hand and get price estimates from as many factories in different countries as you can.
SOURCING at MAGIC
I love trade shows because I love meeting people from all walks of life. The SOURCING at MAGIC is my favorite apparel manufacturing trade show because I meet a lot of start up fashion designers with tons of questions about producing apparel in Vietnam. I answer their questions and introduce them to my network of Vietnamese sewing factories. If you are in Las Vegas during Magic you can visit 11 fashion trade shows! The sourcing show is just one of 11 where you can get inspiration and learn about trends and manufacturing. They are calling it ONE MAGIC since they are combining all 11 shows in one convention center. In previous years, the 11 shows were spread out around the Las Vegas strip. For more information check out: https://one-magic.com/vision/
The dates are August and February each year in Las Vegas, Nevada at the Las Vegas Convention Center. Book your flights and hotels now to get good deals. Here is a list of all the 11 shows you can visit.
FOOTWEAR SOURCING @ MAGIC: Meet factories from around the world who can make your shoe designs
WWDMAGIC: Meet young contemporary and trend-driven ready to wear fashion brands for women
FN PLATFORM: Meet luxury to lifestyle branded footwear for men, women, juniors, and children
PROJECT WOMENS: Meet contemporary and season-less lifestyle fashion brands for women
STITCH @ PROJECT WOMENS: Meet luxury to lifestyle womenswear and accessories brands
POOLTRADESHOW: Meet independent, art-inspired fashion and accessories brands for men and women
PROJECT: Meet contemporary sportswear and accessories brands for men and women
MAGIC MEN’S: Meet branded and licensed apparel brands for men and young men
MRKET: Meet classic to lifestyle better menswear
CHILDREN’S CLUB: Meet elevated lifestyle collections for children
That is a lot of FASHION in one place! If there is a trend happening in US fashion then you’ll find it in Vegas. The last show in February had 14,914 visitors, 733 exhibitors and 36 exhibiting countries.
Jessie Zhang and Chris Bryer work for Magic and have answers. Jessie can help us reserve a booth and Chris can help us find the perfect factory and set up a private meeting with factory owners. I always go to them when I have questions. Here are some questions I have. Where is the best hotel to stay at? Westgate is the best hotel because it is right next to the convention center. May I bring my eldest son will be with me? Yes, children are allowed in but the parents must sign a waiver for the kids to enter.
Globalsources Fashion Trade Show in Hong Kong
The Global Sources apparel sourcing trade show will take place on the 27, 28, 29, 30th of April at the AsiaWorld Expo, next to Hong Kong International Airport. It is a great place to meet sewing factories from Vietnam. You will meet more Vietnamese sewing factories in Hong Kong than you would if you attended the three apparel manufacturing trade shows in Vietnam: VTG, Saigontex and Hanoitex.
There will be 34 Vietnamese apparel manufacturers in the Vietnam Pavillion. This year, April 2019, there will be 6 knit sewing factories, 10 woven sewing factories, 1 cap factory, 1 travel bags and luggage factory, 1 sock factory, 1 denim factory, 2 silk scarve factories, 3 eco-friendly fashion bags and slipper factories, 1 shoe factory and 1 sports clothes factory. All are export-ready and offer OEM and ODM services.
The Vietnamese factory owners can give you insight about Vietnam’s strengths, weaknesses, loopholes and free trade agreements if you have precise questions prepared in advance. The key is to show genuine interest in their service, maybe make some referrals and make friendly conversation to get information.
Meet the local Vietnam Global Sources team members: Khiem, Xuan, Quyen and Chris. We each have our own personal network of factories, personal experiences and access to the whole Globalsources database. Khiem manages all Globalsources activities in Vietnam and specializes in apparels and furniture. Xuan is a sourcing consultant for footwear, bags and accessories. Quyen is an export consultant for houseware. Chris specializes in sportswear and dye sublimation.
Canton Fair: Apparel
The Fair boasts an exhibition area of 1.18 million m² per session, with 150,000 exhibit varieties in 16 industries, and the number of exhibitors from home and abroad stands at nearly 25,000. In each session, about 200,000 buyers attend the Fair from more than 210 countries and regions all over the world.
The Canton Fair is split into three phases. Phase 1 showcases electronics, lighting equipment, vehicles & spare parts, machinery, hardware & tools, construction materials, chemical products and energy resources. Phase 2 showcases consumer goods, gifts, and home decorations. Phase 3 textiles and garments, shoes, office supplies, cases and bags, recreation products, food , health products and medical devices.
You will get one badge for all shows and it's good for life so don't lose it! The lines can be very long to get a new badge.
It is held at the China Import and Export Fair (Pazhou) Complex, 380 Yuejiangzhong Road, Haizhu District, Guangzhou. Here is the Google Map Link: https://goo.gl/maps/spL5Si97ygp. The total number of booths for all three phases is 60,400. There are 24,429 Chinese exhibitors and 620 international exhibitors. 213 countries are represented at the show.
I have never been to the show but China Worx, a sourcing company based in China, has this to say about the Canton Fair. “Will you get tons of contacts to new suppliers and new product ideas? Yes. Will you find the cheapest suppliers for the product that you are searching for? Probably not. Most of the supplier at the Canton Fair are used to dealing with foreigners and to ship their products around the whole world which is definitely a plus. However, you need to be aware that those companies won’t have the cheapest pricing for the products that you are searching for. The Canton Fair has gotten incredibly popular over the last years and therefore attracts many wealthier customers from western countries which is driving the prices up. To find the cheapest supplier in China you would have to either carry out extensive research on Chinese platforms like 1688.com or hire a sourcing agent like us.” https://www.china-worx.com/canton-fair-2019
Vietnam Textile and Garment Trade Show in Ho Chi Minh City
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1. Which styles do you want to manufacture first?
2. Do you have tech packs?
3. Do you have any special factory requirements?
4. Have you produced before? If yes, then in what country?
5. What quantity per style per color do you order?
6. Does your company have a website?
7. Do you want to work with an agent or directly with the factory?
8. Do you plan to visit Vietnam?
Fashion Start-up Consultant
Ho Chi Minh City, Vietnam
Author and Dad